At Nissan, we believe that customer satisfaction begins with product quality. We have the most attractive, most drivable, most reliable vehicles that technology and attention to detail can provide. But we still know that customer satisfaction requires much more than that. We know that quality is meaningless without service. And that service is meaningless without quality. But if the two go hand in hand, the result is a totally satisfying experience.
Since our founding in 1933, we’ve grown to become a worldwide corporation with a diverse range of products. And while our customers are equally diverse, they all have one thing in common: they’re our Number One Priority.
In more than 70 years of doing business, we’ve learned many things. But the most obvious is this: The more hospitable we are to our customers, the more hospitable they are to us.